President Obama and the Democrats truly seem dumbfounded by America's response to their healthcare reform plans. Maybe this has something to do with it. Polling, studies and focus groups have been working for years to come up with precise language that would win over voters on the issue of healthcare. We are talking as far back as 2005, the Herndon Alliance met with the AARP, Service Employees International Union, the American Cancer Society and the liberal health-policy group Families USA in order to figure out how liberals could change the language of the healthcare debate.

This is why Barack Obama changed his rhetoric to "health insurance reform" rather than "healthcare reform." This is why he says phrases like " the mandatory purchase of health insurance would 'be affordable, based on a sliding scale.'" This phrasing "precisely mirrored language that had been poll-tested and put before batteries of focus groups by Democratic consultants over the past few years," according to the Wall Street Journal. "The words had been carefully chosen in an effort to take away the rhetorical targets of health-overhaul foes and replace them with terminology that would bring ordinary Americans on board."

So what happened? You happened. You, the American people, decided to wake up see right through the focus group rhetoric and transparent phrases. The Democrats have been working on this moment for years ... and they are losing the battle. I love it.