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NEal thats a great point. Everyone is still going to want the cheapest price but thinking that Walmart or Bestbuy has the cheapest price is a just a gimmick. It's all in the marketing. They market that they have the lowest prices but many small businesses will put their items from their brick and mortar store online. Just check out ebay and you will see how many home based businesses there are and not because they are expensive but because they are cheaper than the competition. Abebooks has book stores listing their inventory for sale. the list goes on. Plenty of sites to google for any products you "feel" are cheaper in the discount stores including Costco and BJ's. Plus you are helping the other types of commerce involved ie shipping companies, packaging etc. So, just because you want to help a local business does not mean you have to go to their actual store, you will be surprised how many local stores actually have a website! My local grocer even has a website and will deliver grocery's for free:) Besides, who doesn't want to shop in their underwear!
By Evan L Nocks