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Those numbers all seem pretty high. However, condemning the sponsorship without seeing data is poor judgement. For all we know, those ads bring in $40 million for Bank of America. We don't know that BoA or any other entity is losing money from those sponsorships. It's an investment. Before commanding them to release those sponsorhips, perhaps we should be studying their returns. An entire industry is based off advertising. Why? Because it brings in more money than it uses. If sponsoring didn't work, the company wouldn't pay that high of a price (assuming the leadership is receiving accurate data). You know how the free market works and right now the free market says that sponsor is worth $20 million or $400 million. Perhaps the prices of those sponsorships are inflated. Can you tell us what they are truly worth?<br> <br> Those sponsorships should be investigated with all other segments of those companies looking for a bailout. Don't just condemn something because you feel it is wasteful. Look at the data that supports it.
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